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    1. 秘書英語

      • 所屬分類:
        高職高專外..
      • 作者:
        蘇;ā≈骶
      • 出版社:
        武漢理工大學出版社
      • ISBN:9787562929581
      • 出版日期:2009-8-1
      • 原價:
        ¥18.00元
        現(xiàn)價:¥13.50元

      圖書簡介

      本書根據(jù)商務企業(yè)涉外秘書主要工作任務與典型職業(yè)活動需要編排教學內(nèi)容,重點突出涉外秘書商務函件、會務組織、事務處理等工作內(nèi)容,按項目任務驅(qū)動、情景案例先導等新型高職教育理念編排單元教學內(nèi)容,并強化了相應的實踐實訓環(huán)節(jié),以突出高職教材的應用性與技能性特色。本書注重知識與技能、語言與文化的結(jié)合,既有利于培養(yǎng)文秘專業(yè)學生運用英語的交流能力、跨文化交際能力,也有利于培養(yǎng)學生的思維能力、遷移能力和職業(yè)能力。通過對本書的學習,可提高涉外文秘、文秘專業(yè)及其他專業(yè)學生從事涉外秘書工作時必備的英語聽、說、讀、寫、譯的實踐能力。
      本書由國家示范性高職院校相關(guān)專家與涉外企業(yè)資深秘書合作開發(fā),是“高職高專商務英語類專業(yè)規(guī)劃教材”之一。不僅可作為文秘專業(yè)、涉外文秘專業(yè)相關(guān)課程主教材,也可作為在職人員學習和從事涉外文秘工作的參考用書。
      目錄
      Unit 1 Receiving Visitors
      Part Ⅰ Read and Talk
      Conversation 1 Receiving Visitors
      Conversation 2 Dinners and Banquets
      Conversation 3 Seeing Visitors off
      Part Ⅱ Practical Writing
      1. Toast
      2. Welcome Speech and Answering Speech
      3. Farewell Speech and Send-off Speech
      4. Visitors Registration Form
      Part Ⅲ Exercises
      Part Ⅳ Supplementary Reading
      Getting Some Knowledge of a Secretary
      Unit 2 Entertaining Guests
      Part Ⅰ Read and Talk
      Conversation 1 Recreational Activities
      Conversation 2 Arranging Sightseeing
      Conversation 3 Shopping
      Part Ⅱ Practical Writing
      1. Itinerary
      2. Greeting Card
      3. Letters of Congratulations
      4. Tour Guide Speech
      Part Ⅲ Exercises
      Part Ⅳ Supplementary Reading
      What Makes an Efficient Secretary?
      Unit 3 Phones, Faxes and E-mails
      Part Ⅰ Read and Talk
      Conversation 1 A Business Call
      Conversation 2 Booking Tickets
      Conversation 3 Hotel Reservation
      Part Ⅱ Practical Writing
      1. Telephone Message
      2. E-mail
      3. Faxes
      Part Ⅲ Exercises
      Part Ⅳ Supplementary Reading
      The Traditional and Modern Offices
      Unit 4 Invitations
      Part Ⅰ Read and Talk
      Conversation 1 Invitation to a Dinner
      Conversation 2 Invitation to a Trade Fair
      Conversation 3 Declining an Invitation
      Part Ⅱ Practical Writing
      1. Invitation and Reply
      2. Letters of Invitation
      3. Visiting Card
      Part Ⅲ Exercises
      Part Ⅳ Supplementary Reading
      Social Customs about Invitations in America
      Unit 5 Plans, Reports and Summaries
      Part Ⅰ Read and Talk
      Conversation 1 Discussing Plans
      Conversation 2 Making Schedules
      Conversation 3 Giving Reports
      Part Ⅱ Practical Writing
      1. Plan
      2. Report
      3. Summary
      Part Ⅲ Exercises
      Part Ⅳ Supplementary Reading
      Diaries and Planning
      Unit 6 Conferences and Exhibitions
      Part Ⅰ Read and Talk
      Conversation 1 Meeting Arrangements
      Conversation 2 During the Interval of the Meeting
      Conversation 3 Attending the Exhibition
      Part Ⅱ Practical Writing
      1. Notifications of Meetings
      2. Agendas
      3. Minutes
      Part Ⅲ Exercises
      Part Ⅳ Supplementary Reading
      How to Take Minutes
      Unit 7 Filing Management
      Part Ⅰ Read and Talk
      Conversation 1 Filing System
      Conversation 2 Filing Instructions
      Conversation 3 E-Filing
      Part Ⅱ Practical Writing
      1. Memorandum or Memo
      2. Bill and Form
      3. Notice
      Part Ⅲ Exercises
      Part Ⅳ Supplementary Reading
      How to File Catalogues from Potential Suppliers Efficiently
      Unit 8 New Product Launch
      Part Ⅰ Read and Talk
      Conversation 1 Preparing for New Product Launching
      Conversation 2 Issuing the Information about the New Product
      Conversation 3 Q~-A Session
      Part Ⅱ Practical Writing
      1. Press Release
      2. Poster
      Part Ⅲ Exercises
      Part Ⅳ Supplementary Reading
      Advertising a Product on the Internet
      Unit 9 Business Correspondence
      Part Ⅰ Read and Talk
      Conversation 1 Inquiry and Offer
      Conversation 2 Counter-Offer and Counter-Counter-Offer
      Conversation 3 Payment and Delivery
      Part Ⅱ Practical Writing
      1. Enquiry
      2. Offer
      3. Counter Offer
      Part Ⅲ Exercises
      Part Ⅳ Supplementary Reading
      Inquires and Offers
      Unit 10 Business Negotiations, Contract and Agreement
      Part Ⅰ Read and Talk
      Conversation 1 Business Negotiations
      Conversation 2 Signing a Contract
      Conversation 3 After the Agreement
      Part Ⅱ Practical Writing
      Contract and Agreement
      Part Ⅲ Exercises
      Part Ⅳ Supplementary Reading
      How to Write an Effective Contract
      Unit 11 Complaints, Adjustments and After-sales Services
      Part Ⅰ Read and Talk
      Conversation 1 Complaints
      Conversation 2 Adjustments
      Conversation 3 After-Sales Services
      Part Ⅱ Practical Writing
      Letter of Complaint or Claim and Their Replies
      Part Ⅲ Exercises
      Part Ⅳ Supplementary Reading
      What You Need to Know for Writing an Apology Letter
      Unit 12 Job Hunting
      Part Ⅰ Read and Talk
      Conversation 1 Before the Interview
      Conversation 2 At the Interview
      Conversation 3 Follow up the Interview
      Part Ⅱ Practical Writing
      1. Letters of Job-application
      2. Resume
      Part Ⅲ Exercises
      Part Ⅳ Supplementary Reading
      Jobs Rethink Necessary
      Refererces

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