外貿(mào)英語(yǔ)函電（第二版）（21世紀(jì)高職高專(zhuān)經(jīng)濟(jì)管理類(lèi)專(zhuān)業(yè)立體化）
- 所屬分類(lèi)：
- 作者：
葛萍，周維家 主編
- 出版社：
上海財(cái)經(jīng)大學(xué)出版社有限公司
- ISBN：9787564205539
- 出版日期：2009-8-1
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原價(jià)：
￥23.00元
現(xiàn)價(jià)：￥16.70元
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圖書(shū)簡(jiǎn)介
隨著我國(guó)加入世界貿(mào)易組織，我國(guó)與世界的交流與合作更加廣泛。我國(guó)對(duì)外貿(mào)易的超常規(guī)發(fā)展，國(guó)外公司的大量進(jìn)入及其本土化經(jīng)營(yíng)，使國(guó)際經(jīng)貿(mào)人才的需求量劇增。面對(duì)這種新的形勢(shì)，目前迫切需要解決的重要問(wèn)題之一，就是要抓緊培養(yǎng)一批能夠適應(yīng)社會(huì)主義市場(chǎng)經(jīng)濟(jì)體制，既有國(guó)際經(jīng)濟(jì)貿(mào)易的理論基礎(chǔ)和實(shí)際工作本領(lǐng)，又有從事對(duì)外經(jīng)濟(jì)貿(mào)易時(shí)撰寫(xiě)國(guó)際商務(wù)英語(yǔ)書(shū)信能力的人才。
《外貿(mào)英語(yǔ)函電》是為適應(yīng)這一需求而編寫(xiě)的。本書(shū)緊密結(jié)合我國(guó)外貿(mào)業(yè)務(wù)的實(shí)際，以“必需”、“夠用“為原則，突出實(shí)用性和針對(duì)性。本書(shū)通過(guò)商務(wù)書(shū)信的寫(xiě)作、商務(wù)關(guān)系的建立、詢(xún)價(jià)與回復(fù)、報(bào)盤(pán)與還盤(pán)、訂單與確認(rèn)、包裝、裝運(yùn)、付款條件、保險(xiǎn)以及抱怨與調(diào)整等十個(gè)方面的內(nèi)容，系統(tǒng)訓(xùn)練學(xué)生撰寫(xiě)書(shū)信和處理信息的能力。本書(shū)在編排上通過(guò)正文說(shuō)明、體例示范和課后習(xí)題的方式使講練結(jié)合，易于學(xué)習(xí)和掌握。
目錄
Unit One Business Letter writing ?
Text ?
Words and Expressions ?
Notes ?
Reference Expressions ?
Words and Phrases Power Development ?
Exercises ??
Unit Two Establishing Business Relation ?
Text ?
Words and Expressions ?
Notes ?
Reference Expressions ?
Words and Phrases Power Development ?
Exercises ??
Unit Three Enquiries and Replies ?
Text ?
Words and Expressions ?
Notes ?
Reference Expressions ?
Words and Phrases Power Development ?
Exercises ??
Unit Four Offer and Counter offer ?
Text ?
Words and Expressions ?
Notes ?
Reference Expressions ?
Words and Phrases Power Development ?
Exercises ?
Unit Five Orders and Acknowledgements ?
Text ?
Words and Expressions ?
Notes ?
Reference Expressions ?
Words and Phrases Power Development ?
Exercises
Unit Six Sales Promotion ?
Text ?
Words and Expressions ?
Notes ?
Reference Expressions ?
Words and Phrases Power Development ?
Exercises ??
Unit Seven Packing ?
Text ?
Words and Expressions ?
Notes ?
Reference Expressions ?
Words and Phrases Power Development ?
Exercises ??
Unit Eight Shipment ?
Text ?
Words and Expressions ?
Notes ?
Reference Expressions ?
Words and Phrases Power Development ?
Exercises ??
Unit Nine Terms of Payment ?
Text ?
Words and Expressions ?
Notes ?
Reference Expressions ?
Words and Phrases Power Development ?
Exercises ??
Unit Ten Insurance ?
Text ?
Words and Expressions ?
Notes ?
Reference Expressions ?
Words and Phrases Power Development ?
Exercises ??
Unit Eleven Complaints & Adjustments ?
Text ?
Words and Expressions ?
Notes ?
Reference Expressions ?
Words and Phrases Power Development ?
Exercises ?
Unit Twelve Forms of Trade ?
Text ?
Words and Expressions ?
Notes ?
Reference Expressions ?
Words and Phrases Power Development ?
Exercises ?
Glossary ??
Reference Answers to Exercises ??
參考文獻(xiàn)
