圖書(shū)簡(jiǎn)介

　　《成功商務(wù)英語(yǔ)寫(xiě)作.下(第9版)》特色
　　《成功商務(wù)英語(yǔ)寫(xiě)作》因其內(nèi)容多樣性和全面性廣受學(xué)生、商務(wù)人士和公司白領(lǐng)歡迎，自問(wèn)世起已再版八次。作者帶領(lǐng)讀者一步一步學(xué)習(xí)不同工作場(chǎng)合中的寫(xiě)作任務(wù)，提供了準(zhǔn)備文檔、網(wǎng)頁(yè)、演示等的詳細(xì)指南。書(shū)中各章配以各種各樣實(shí)用且修辭豐富的例子，均取自最新的商業(yè)情境和日常工作場(chǎng)所，并輔之以詳細(xì)的注釋和逼真的視覺(jué)設(shè)計(jì)，有效展示了不同類(lèi)型商業(yè)文檔的功能、范圍、格式和組織。
　　《成功商務(wù)英語(yǔ)寫(xiě)作.下(第9版)》第九版保留和發(fā)揚(yáng)了過(guò)去版本中的特色：第一，讀者分析，將讀者需求放在重要位置；第二，把職場(chǎng)寫(xiě)作活動(dòng)視為解決問(wèn)題的過(guò)程，即成功的商務(wù)寫(xiě)作意味著員工滿足世界各地雇主、同事、客戶和零售商需求的過(guò)程；第三，涵蓋了有利于商務(wù)寫(xiě)作的最新技術(shù)手段，包括互聯(lián)網(wǎng)、電子郵件、即時(shí)通訊工具、博客、維基、文檔跟蹤系統(tǒng)、網(wǎng)絡(luò)視頻會(huì)議工具、智能手機(jī)等；第四，強(qiáng)調(diào)寫(xiě)作和行事遵守職場(chǎng)倫理道德的必要性，例如寫(xiě)作中應(yīng)避免帶有性別歧視和偏見(jiàn)的言語(yǔ)等；第五，面向全球讀者市場(chǎng)，《成功商務(wù)英語(yǔ)寫(xiě)作.下(第9版)》講授的寫(xiě)作技能不僅適用于母語(yǔ)為英語(yǔ)的寫(xiě)作者，而且考慮了非英語(yǔ)國(guó)家讀者，自始至終貫穿全球讀者的需求和預(yù)期。
　　使用對(duì)象與方法
　　《成功商務(wù)英語(yǔ)寫(xiě)作.下(第9版)》既適合尚在象牙塔里學(xué)習(xí)英語(yǔ)的學(xué)生，亦可助已邁人職場(chǎng)的商界人士一臂之力。對(duì)于前者而言，教師可以選擇《成功商務(wù)英語(yǔ)寫(xiě)作.下(第9版)》作為中高級(jí)商務(wù)英語(yǔ)寫(xiě)作課程的教材，時(shí)間可安排完整的16周學(xué)期，亦可自行設(shè)計(jì)為6周、8周或10周的短期商務(wù)寫(xiě)作課程。對(duì)于后者而言，《成功商務(wù)英語(yǔ)寫(xiě)作.下(第9版)》簡(jiǎn)明易懂，貼近實(shí)際，并輔之以豐富的實(shí)際應(yīng)用例子，既可作為商務(wù)英語(yǔ)寫(xiě)作培訓(xùn)課程參考書(shū)目，也可供不同行業(yè)領(lǐng)域的商界人士和公司白領(lǐng)自學(xué)使用。

目錄

part 1: backgrounds
 chapter 1: getting started: writing and your career
  writing—an essential job skill
  writing for the global marketplace
  four keys to effective writing
  characteristics otrjob-related writing
  ethical writing in the workplace
  successful employees are successful writers
 chapter 2: the writing process at work
  what writing is and is not
  the writing process
 chapter 3: collaborative writing and meetings at work
  teamwork is crucial to business success
  advantages of collaborative writing
  collaborative writing and the writing process 
  guidelines for setting up a successful writing group
  ten proven ways to be a valuable team player
  sources of conflict in collaborative groups and how to solve them
  models for collaboration
  case study: evolution ora collaboratively written document
  computer-supported collaboration
  meetings
PART 2:Correspondence
 chapter 4: writing routine business correspondence:memos, faxes, e-mails, ims, and blogs
  whatmemos, faxes, e-mails, ims, and blog posts have in common
  memos
  faxes
  e-mail
  instant messages (ims) for business use
  blogs
 chapter 5: writing letters: some basics for audiences worldwide
  letters in the age of the internet
  letter formats
  parts of a letter
  the appearance of ryour letter
  organizing a standard business letter
  making a good impression on your reader
  international business correspondence
 chapter 6: types of' business letters
 ……
PART 3：Gathering and Summarizing information
PART 4: Preparing Documents and Visuals

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